No. 5 The Film
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|No. 5 The Film|
Nicole Kidman in No.5 The Film
|Directed by||Baz Luhrman|
|Music by||Claude Debussy|
|Running time||180 secs.|
No. 5 The Film (2004) is a 180-second long short film directed by Baz Luhrman (Romeo + Juliet, Moulin Rouge) and starring Nicole Kidman and Rodrigo Santoro. It is part of a new breed of advertising crossover films known as branded content. It had a budget of $42 millionUSD which was financed exclusively by Chanel. Though visually captivating, the film is essentially an extended television commercial for Chanel No. 5 perfume. The film was initially screened in many North American cinemas during the Coming Attractions. During the 2006 Christmas Season, an edited 30-second TV spot was shown on primetime on many networks in Canada and the U.S.
The original version after preliminary editing came to around 360 seconds, but this was later edited to a more manageable 180 seconds for television broadcast and cinema advertisement. Further cutting has led to subsequent 90-second (as seen in the UK) and 30-second (seen mostly in the U.S. and Canada) versions of the advert, shown after the first runs of the advert.
The main musical theme of the film is the "Clair de Lune", composed by Claude Debussy.