A Norwegian band that became part of a viral ad campaign by going on a coast to coast tour in the US that was paid for by Ford in order to promote the Ford Fusion car. As part of the ad campaign, a mockumentary movie called "The Crushing Blow" is being made. By the end of November 2005 a clip from The Crushing Blow was viewed more than 500,000 times in a couple of days from the web site iFilm.
Real Music is broadcasting this band because they are one more example of how new technologies and viral marketing campaigns are currently being applied to promote music bands and achieve success with creativity and low budgets.
Hurra Torpedo Web Site: http://www.hurratorpedo.com/download.php
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This band is actually achieving a lot of success and its genuine style make them unique in the music industry.
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A Norwegian band that became part of a viral ad campaign by going on a coast to coast tour in the US that was paid for by Ford in order to promote the Ford Fusion car. As part of the ad campaign, a mockumentary movie called "The Crushing Blow" is being made. By the end of November 2005 a clip from The Crushing Blow was viewed more than 500,000 times in a couple of days from the web site iFilm.
Real Music is broadcasting this band because they are one more example of how new technologies and viral marketing campaigns are currently being applied to promote music bands and achieve success with creativity and low budgets.
Hurra Torpedo Web Site: http://www.hurratorpedo.com/download.php